Influence Marketing Services and Social Media from Outreach Bee

Contextual marketing or Behavioral marketing: Which one is more effective?

Digital marketing experts frequently discuss contextual marketing and behavioral marketing as two distinct terms within digital advertising. Both aim to deliver targeted ads; however, each operates under its own principles and can be effective depending on circumstances. Herein, we explore…

by Outreach Bee Editor

What is Word-of-Mouth Marketing? [With examples]

Buzz marketing is a branch of marketing that is considered one of the most effective online promotion tools. We use it to make a given product/service/brand loud. "It doesn't matter what they say, it's important that they say it" -…

by Outreach Bee Editor

Viral marketing – how your social media content spreads on its own

Who in marketing wouldn't want their content to viral spread like wildfire? The good news is: social media is great for viral marketing. The catch: there's no blueprint for a content hit. However, some tips can help you create viral…

by Ana Maria De La Cruz

What is Earned Media? A How To Guide

Earned media refers to the “earned” media that a company, organization, or brand can achieve without being directly responsible for the content. So, they encompass all communications made independently of the brand itself and are often reflected in viral marketing…

by Outreach Bee Editor

What it means to be a woman-owned SEO Outreach agency

People are usually not prepared for unexpected weather. For example, they probably didn't think to take an umbrella with them when a storm strikes. Marketing is the same. Founders and C-suite executives who are able to embrace and harness the…

by Outreach Bee Editor

Top SEO Influencers Share Their Backlink Methods

Google is the king of search engines. They are highly advanced, and their primary goal is to give their customers the best service. Of course, you should use backlink methods according to its guidelines. Backlinks let Google know that another…

by Outreach Bee Contributors

The Benefits of Hiring an Influencer Marketing Agency

If you want to promote your business on social media, one of the best ways to do it is with the help of influencer marketing. When influencers talk positively about your company, the word spreads out. People trust them, and…

by Outreach Bee Contributors

Macro Influencers: Why Your Business Needs Them

As a business, you likely want to get more customers, and one of the best ways to go about this is by marketing your product or service. Marketing doesn't have to cost a fortune; in fact, some of the best marketing…

by Ana Maria De La Cruz

Micro Influencers: Why Your Business Needs Them

Micro influencers have been gaining a lot of attention lately, and for good reason! While celebrities and social media influencers might be the ones who get the most attention on social media, there are also millions of micro-influencers who could…

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