Here’s where you can keep your finger on the pulse of the content marketing world. Do you need to know how to most effectively locate and work with content marketing writers? Do you do work related to this field, and you’re searching for marketing content jobs? If it has anything to do with content marketing, you’ll find it here.
Indirect marketing aims to establish trust with potential customers before making a direct sales pitch. The goal is to increase brand awareness and cultivate a relationship with potential customers, ultimately leading to conversions. Types of indirect marketing To maximize brand…
The Ins and Outs of Digital Marketing-Overview
What Digital Marketing is Digital marketing is the overall act of promoting products and services through the internet and online-based channels. These channels include email, landing pages, mobile devices, websites, search engines, social media, etc. Basically, digital marketing is any…
Top 7 PR and marketing trends for B2B business in 2023
PR and Marketing trends are constantly changing due to technological and business changes. This impacts how companies target and convert customers. Therefore, marketers need to keep up with the latest novelties if they wish to remain competitive. 2022 is ended,…
What Are Content Pillars and How to Build Them in Your Company
Creating content can be draining at times. You might have a lot of ideas in your mind but still, struggle to put them to work. Don’t worry; you can overcome this scenario by sorting out your thoughts and making a…
Will Machine translation replace human’s
Anyone who thinks of machine translation, they probably first think of the legendary Google Translate. However, a lot has happened in this area in recent years. Machine translation has made huge leaps, especially since the use of artificial intelligence. And…
Your website is finally ranking…now what?
Congratulations! After a lot of hard work, you managed to rank your site for all your main keywords. But now what? Does a SEO campaign end when you achieve your ranking goals? Should you sit back and relax… or is…
Why You Need to Improve Your Digital Marketing Strategy in 2022?
Any digital marketing strategy you choose can decide in which direction your business will go. It doesn't matter how great your product or service is; no one can profit from it if you can't market it, making digital marketing strategy…
In House Copywriting, or Outsourced? How to Make the Right Decision for Your Business
More business is happening online every year. By 2023, e-commerce will account for nearly a quarter of all retail sales. And nothing helps bolster sales online quite like excellent copywriting. Done well, it could mean the difference between random sales…
How to Create Content That Ranks on Page 1 of Google
Being on page 1 of Google can make or break your business, which is why every website owner wants to get their content seen and clicked on by as many people as possible. Unfortunately, creating content that ranks well isn't…
Cross-Channel Marketing: Why Your Business Needs It
Every channel is important, but when it comes to marketing, you cannot forget about cross-channel marketing. With the right approach, companies can use cross-channel marketing to their advantage and set themselves up for success. Try as they might, no company…