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Many online users don’t realize that most of the awesome products and services they constantly stumble upon in the digital space result from quality SEO campaign management.
Nowadays, most companies rely on SEO outreach specialists to help them maximize their search engine results. Campaign management agencies use different marketing techniques with one goal; to arouse interest, increase brand awareness, and eventually drive conversions.
However, as easy as this may sound, the fact is that campaign management isn’t a walk in the park. Any successful marketing campaign you come across today, especially in the digital marketing world, must have undergone strategic planning, a complete understanding of the target audience, and timely execution. This explains why a lot of digital marketers, SEO agencies, and big companies outsource campaign management services to increase their visibility in the ever-competitive digital realm.
Whether you’re a large company, an SEO specialist, or a digital PR agency with a bulging client portfolio, Outreach Bee is the game-changing outreach campaign management solution you want handling your SEO tasks. With a resume stretching back to the inception of the monetization of online bloggers and influencers, my team and I are uniquely positioned to create, execute, and, most importantly, manage brand recognition, manual link building operations, blogger outreach operations, and influencer marketing operations campaigns. I keep your campaigns humming along, and you’re free to do what you do best.
Outreach Bee is a one-stop shop for SEO campaign management solutions. We have the resources and expertise required to improve your search engine rankings, attract new customers, boost customer loyalty, and, more importantly, retain clients. The benefits you will enjoy working with us include;
Do you represent an SEO or PR agency? Are you the marketing director or social media coordinator for a company, large or small?
Either way, it’s a good bet that managing manual link building, blogger outreach, or influencer marketing campaigns is not really your forte. To be blunt, there are probably a million things you’d rather be doing than going back and forth with a blogger or influencer.
My team and I have been managing these campaigns since influencers became a term in the digital marketing lexicon – oh, more than 15 years ago.
The one thing we’ve discovered, especially these days, is that influencers and bloggers have zero patience for teaching newcomers the ropes of how to interact with them.
In short, if you’re not speaking their language, they’re likely to drop you like a hot potato and find another opportunity – and you know how easy that is for them to do.
So, why not skip all the frustration from everyone involved and let Outreach Bee handle your campaign from inception to postmortem? Our services include;
PR and SEO agencies could use the help of campaign management services. As you expand your business, you will notice that more clients will start pouring in.
Some of these clients may ask for services outside your menu, and you know how hard it is to say no to an important client.
However, with a white label campaign management service at your disposal, you can comfortably accept such offers to keep your clients happy. The best part? You don’t need to invest in training, resources, or infrastructure because your campaign management agency already did.
So, is your hunt for more clients always being interrupted because you need to take care of the ones you do have? How much could you grow your business if you weren’t constantly bogged down with managing your current campaigns?
Well, typical PR campaigns may be beyond our purview, but manual link building, blogger outreach, and influencer marketer campaigns are right in our wheelhouse.
Let us lighten your load by handling all of your current outreach campaigns as if they were our own – because, in reality, they are. Here is what to expect from us:
We realize that every SEO campaign is different, and we’ll quite likely be communicating frequently at first. But once we get in the groove, you’ll be able to concentrate your firepower on attracting more clients while your current campaigns hum right along in the background – the best way to make money!
As a startup or solopreneurs may find it difficult to deal with several in-house SEO experts, especially when launching your first campaign. For starters, hiring these specialists is usually costly. Besides, managing a team in-house can be extremely hectic.
What you want is to position yourself as a reputed brand capable of solving all your clients’ problems. For instance, if you are a web development and design company, a client may ask you to provide extra services that can only be offered by a SaaS SEO agency, along with your main services. It could be search engine optimization, influencer marketing, or content marketing. Fortunately, you don’t have to lose such clients, provided you have a reputable SEO campaign management service within your reach.
Since digital marketing strategies are typically intertwined, you must be able to, at least, solve most of your client’s problems; else, you will lose them along with their contracts.
If a PR or SEO agency would rather have me manage their campaigns, allowing Outreach Bee to manage your campaigns is a no-brainer. I’m fully versed in all the tactics influencers can use to squeeze more money out of you, and I know how to get them back on track if your offer starts to fall down their priority list – with no hard feelings that could cause them to give your product short shrift.
I know the market, and I deliver. I have been an online marketer since 2004, and throughout this entire period, I have developed a holistic understanding of how a well-thought SEO campaign can broaden brand recognition and drive the much-needed organic traffic to a site.
One of the reasons I have managed to withstand the test of time is because I have stuck to one principle; keeping the client happy. At Outreach Bee, we ensure clients are satisfied all through, from the consultation stage to the final report—it’s a win for both parties.
And as you can tell from the name, we’re go-getters! Once you entrust us with your SEO campaign, you can rest assured that it will be handled by a dedicated team of experts focused on creating a win-win relationship for both parties.
Last but not least, Outreach Bee prides itself as a team of result-oriented outreach professionals and content specialists. Whether a startup, an established company, or an SEO/PR agency, expect nothing short of quality content and a strong mutual relationship with high-quality bloggers in your area of expertise.
Here at Outreach Bee, we like to keep things simple. It is the best decision for everyone involved in our campaigns. Here are the steps to helping your site outrank the competitors;
Before we start off the campaign management process, we will sit down with you as the client to develop ambitious yet attainable goals. This is really the step where I need you the most because you undoubtedly know your niche better than I do. Here, you will tell us;
Once we agree on the timing and budget, we will identify opportunities, plan for action, and then allow you to focus on other things as we handle the rest.
With the above information, the campaign managers at Outreach Bee start searching for sites that meet your SEO requirements. Tools such as Moz Pro, Ahrefs, Semrush, and Majestic form a powerful combination that helps us gather all the necessary information we need to increase your online visibility.
Usually, we use Majestic for link analysis and determining a site’s trust flow and citation flow to determine how authoritative it is. At the same time, Semrush allows us to track keyword strategies used by prospects and competitors.
We also rely on Ahrefs when tracking the amount of traffic from the targeted country a site is receiving, while tools like Moz are excellent at checking the spam score of different websites.
After identifying prospective sites, our team leader double-checks them to make sure they have what the client requested. We then contact the potential bloggers/influencers to make sure they accept your links, then negotiate the terms upon which your post will be provided (this is where my team and I can come in real handy).
As we are a transparent campaign management agency, we always make a list of sites willing to work with you, along with their respective rates, and present it to you for approval. This way, you and/or the client can know how much they are paying for each site.
After identifying the sites, you want us to move forward with, we will need you to provide an anchor text and target URL for each site so we can embark on the content creation process.
Using the anchor text and client’s URL, we help create quality and unique content depending on your requirements. For bloggers, content creation services might involve writing an article, while for influencers, it might involve giving them some general highlights we’d like to see in a video or social media post.
We usually send the content to you for approval before publication. Once you give us the green light, we send it to the publisher/blogger for publication and wait for it to appear on the site. Usually, bloggers ask for payments before publishing the content; we do exactly that to keep them happy and build a long-lasting relationship.
The moment it does, we get down to the nitty-gritty of finding how effective the campaign is in increasing organic traffic to your website. Some of the metrics we examine to ensure they work as needed include keyword usage, links dofollow, internal and external links, anchor texts, URLs, meta descriptions, etc.
Once the results are out, we sit down with you for the final analysis, which helps us create the final report. Here, we usually closely examine how each site is performing to determine whether any tweaking is necessary in order for the next campaign to perform better than the current one.
If anything is out of order, I will notify the blogger/influencer to make the necessary adjustments for the campaign to meet your requirements.
Finally, we will wrap it all up in a tidy report for your perusal or for our postmortem process, where we discuss the next steps. At this stage, we will evaluate the campaign’s performance to determine if it meets your expectations, from which you will either decide to give it time to settle or immediately kick-start a fresh outreach campaign. This also helps us identify some of the changes we need to make for your next campaign to perform even better.
Once everything is in order and our partners are happy—the blogger is paid, and the client has a detailed report—we create an invoice and wait for the payment, after which we embark on the next campaign.
From the initial scoping to the post-campaign analysis to ongoing blogger relationship management, Outreach Bee is your partner in every aspect of your outreach campaign management. Overall results? Greater sales with less marketing expenditure on your part.
Whether you’re an agency or a company, you owe it to yourself to put the Outreach Bee in command of your next campaign. Just reach out and tell me when you are free for a quick chat on how we can scale your business to greater heights. No commitments and no risks! Just your availability.
We are not a fly-by-night. We are here to stay.