SEO

Trust is the New SEO: Boost Google E-A-T with Your Year-End Reviews

The changes address the clunky/awkward phrasing and strained metaphors while maintaining the author’s voice and intent. The language is now more direct and professional, eliminating the minor statistical uniformity introduced by the overly informal phrases. The year is winding down, and maybe you’re already overwhelmed by data. You know, those big, bulky year-end reports that […]

How Internal Linking Supercharges SEO: A Practical Guide for WordPress Websites

Ever wondered why some sites shoot up in Google while others barely move, even with great content? It feels strange sometimes. You work hard. Publish often. Tune every keyword. Yet the rankings stay low. Then you visit a smaller site. Fewer posts. Not even fancy. But it ranks well. You ask yourself how? Often, the answer hides in something […]

“Google for DNA”: ETH Zurich Unveils Game-Changing Genetic Search Engine

DNA sequencing has reshaped biomedical research. It’s how doctors track down rare hereditary disorders. It’s how tumor mutations get pinpointed, molecule by molecule. And when the pandemic hit, next-generation sequencing let labs around the world decode and monitor the SARS-CoV-2 genome almost in real time. Yet there’s been a snag: billions of genetic reads scattered […]

Ahrefs Acquires Detailed.com & SEO Extension—Glen Allsopp Joins the Team

It’s official: Ahrefs has snapped up Detailed.com and its beloved SEO browser extension. This isn’t just another acquisition—it’s a nod to the power of on-page auditing and data-driven insights in today’s marketing landscape. I’m still wrapping my head around how fast this deal came together, but here we are. From Side Project to Industry Stalwart […]

Why Your Login Page Might Be Killing SEO—And How Google Says to Fix It

You’ve spent weeks—maybe months—polishing your site, crafting killer content, and then…your login page shows up first in Google. Frustrating, right? Believe it or not, this small oversight can derail all your SEO efforts. Google’s own experts, John Mueller and Martin Splitt, recently dove into this on the Search Off the Record podcast, and the findings […]