Link building has always been an essential part of SEO (Search Engine Optimization). Quality backlinks in the right quantity can improve your website’s rankings and domain authority because search engines like Google view them as votes of confidence from other websites, in that your content is relevant, valuable, and trustworthy. Developers have created link-building tools that can help you speed up the process of acquiring white hat backlinks. Here are seven link-building tools that will help you acquire quality backlinks.
Link building tools get build backlink profiles
Semrush is a link-building tool that helps website owners generate backlinks at scale. It helps you identify opportunities for your link-building strategy based on competing websites and target keywords. Once signed up, you can perform tasks such as creating email outreach campaigns and tracking the results using generated reports.
Furthermore, it allows you to assess your backlink profile to ensure the new backlinks are still intact. In doing this, you’ll be able to notice whenever there is a problem and contact the website owner to remedy the situation. Other features that come with the Semrush backlink tool include:
- A keyword research tool
- Content optimization feature
- On-page SEO optimization
- Position tracking.
Ahrefs is another effective backlink-building platform you should consider using. The app is great for link-building campaigns and backlink research, all thanks to the immense number of active backlinks, which only come second after Google.
A prominent feature on Ahrefs is the content explorer,which is backed by approximately 9 billion database pages. The best part is that exporting backlinks from the site explorer section is possible. Besides, analyzing already existing backlinks from your website using Ahrefs’ Webmaster Tools is free.
BuzzSumo is not a “traditional link-building tool.” It’s more of a content marketing platform. However, the platform is more helpful in link generation than your usual link-building software.
It is more popular among professional link building service providers as they use it for both content marketing and SEO strategies. You can use it to generate thousands of powerful backlinks and find influential industry bloggers. The platform has inbuilt influencer and content analysis tools that you can utilize to generate white hat backlinks to your site.
Here is how it works:
BuzzSumo helps website owners generate unique, high-quality, and relevant content that other people would love to link to. Discovery and research tools on the site generate key ideas for content that earn organic links without any need for outreach. And as noted above, you can access bloggers and influencers in your niche that would love to link to your site.
BuzzSumo also allows content producers to get brand mentions. The software crawls the web and alerts you whenever someone mentions your site without necessarily linking to it. You can then reach out to them and convert unlinked brand mentions.
Additionally, BuzzSumo alerts you whenever a competitor gets a backlink so that you can also reach out to those sites.
Pitchbox is an advanced link-building software built for advanced users, although it is generally easy to use. With 20 different ways of prospect generation, this all-in-one backlink software works great for agencies and in-house SEO.
The tool features a ton of built-in features for backlink generation and search engine optimization. A good example is ready-to-use templates for link-building strategies to help launch campaigns quickly. The tool also enables you to detect broken links and remedy the situation.
Pitchbox stores emails, notes, tasks, and other information about your link-building prospects. This enables you to create email outreach sequences more easily to generate potential backlinks and automate follow-ups. Furthermore, you get an inbox to review and respond to any replies you might get.
Pitchbox also generates detailed reports which offer insight into the performance of your email outreach campaigns.
HARO (Help a Reporter Out), is a software that connects journalists and bloggers to experts in specific fields. The platform works differently than traditional link-building tools, although the goal is the same. Ideally, active participation on the platform increases your chances of being featured in publications and news sites, helping you get links and exposure.
Participants get three email requests on business days from bloggers and journalists looking for information. Your work is to respond to the requests through a pitch that is an informative reply to the provided email address. A helpful pitch will often get featured in articles as quotes and often includes a link to your site.
The backlinks you can get from this site are limitless. You just need to respond to as many requests as you can daily and get featured in some.
Hunter is a great tool for unearthing prospect addresses for your email outreach campaigns. The software is remarkably accurate thanks to its ability to scrape email addresses from multiple different sources.
Some common Hunter features include an email finder, email verifier, domain search, and campaign sections. Simply enter the website domain and prospect name into the email finder, and you’ll have an email address within seconds.
The best part is that the email verifier checks the validity of the generated email addresses to prevent email bounces.
The domain search section shows all the email addresses connected to your prospects’ websites. This is quite helpful, especially when you need to know who you should be talking to at such organizations.
The campaigns section handles cold email campaigns, automated follow-ups, and personalization schedules.
Hunter offers a free, limited basic plan for new users, which you can upgrade from $50 to unlock premium subscriptions and more features.
Respona is a great link-building tool well-suited for small business owners who aren’t unfamiliar with link-building strategies. It includes various templates like Guest Post and Skyscraper Technique to help them find potential backlinks.
Skyscraper mode allows users to input competitors’ domains so you can generate a list of websites linking to their articles based on specific topics. Each template guides users through the process of prospect generation and sending personalized emails. Furthermore, you can find the contact information of decision-makers on the sites you need to contact.
Respona is designed to enable SaaS and B2B software companies to build links for their outreach campaigns. One of Respona’s most prominent features is an in-built search engine that enables users to find potential prospects using specific keywords.
Link building plays a vital role when it comes to the success of your website. And even though building a robust backlink profile takes tons of time, energy, and tactical efforts, you can streamline the process using the Link building tools discussed in this guide. They will help you in prospecting, analyzing, and executing successful SEO and marketing campaigns.
If you are struggle building backlinks and need help, reach out to Outreach Bee. It has put in place a manual link building process that help build backlink profile the right way.